Case Studies
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When we started in the MSP, (Managed Services Provider), industry in 1995, MSP coaching wasn’t available. Even to this day, quality MSP coaching is very difficult to find. We were forced to learn the ways and methods of successful business people throughout the world, and apply those practices to our specific industry. This was done a little through formal education, but the truly useful MSP Coaching methods that we use came through the very prestigious school of hard knocks.
Jerome Garrett and Josh Fellman have taken very proven business skills learned from a host of sources and put them together within the unique industry of MSPs. With this rare combination of proven business practices, along with decades of experience in the MSP market, they have become the go to team for MSP coaching in the industry.
The founders created, from scratch, a number of MSP and IT companies. This was done by hard work and diligence, but for the first many years, it was simply a function of fumbling along. When they got started, they had no marketing budget, and if they did, they wouldn’t have known how to wield it. They had no sales team, and they had no processes and procedures on how to Get Clients, Close clients, Service Clients, and Keep clients.
It was only after they learned the proven strategies for Getting clients, Closing clients, Serving Clients, and Keeping clients, that they began to thrive. Some of the strategies can be borrowed from other service industries, but some of them had to be formulated from scratch. For instance, most service industries utilize the methodology that “The client is always right”. Unfortunately, in the MSP market, the client is normally wrong – so how does one deal with this?.
As a MSP owner, how many times have you heard a client or potential client say “We want to be secure” yet demand that all employees have administrative rights on their computers? While they are at it, they share all of the same usernames and passwords, they use USB printers and share it from computer to computer, they want backups to be on a physical disc that nobody ever checks and nobody takes off site, they insist that all sensitive information be shared via email, and on and on. The client isn’t always right. The client isn’t even right most of the time. So how do you engage a client in the right way to manage their environment without creating bad feelings? This is where our decades of experiences come into play.
As MSP coaches, we help you navigate the quick sand traps that a lot of MSP owners run right into. Happy clients mean happy MSP owners; however, you don’t want their happiness to be at the expense of MSP owners and their staff.
Once the founders applied the proven processes and strategies to their own business, they quickly became the largest and most sought after MSP in their market. After decades they realized that they were less interested in owning and operating an MSP, and decided to do what they really enjoyed. Helping other MSPs become highly successful and more profitable than ever before. These are not unsubstantiated facts; our founders made an unheard of 39% NET profit margin. That was their take home income after they paid their salaries. That’s twice the NET revenue of what is considered a “highly profitable” MSP throughout the county. This was no accident. They took their hard work and diligence, added best practices, a lifetime of MSP experience, education, customer service, and gray matter, and created the proven systems for MSP owners to have financial and time freedom.
Contact us to schedule a 10 minute conversation with one of our founders to see how you too can find time and financial freedom.
